International marketing involves using marketing techniques and principles on a worldwide scale. Students in this field often have the opportunity to study topics such as international promotion, strategies, global finance, government regulation, targeting and resource allocation.

Germany, officially the Federal Republic of Germany, is a federal parliamentary republic in western-central Europe. The country consists of 16 states, and its capital and largest city is Berlin.

A BA (Bachelor of Arts) is an undergraduate degree that prepares students for a career in their chosen field of study. Depending on the school and program, a BA can usually be earned in three to five years.