Global marketing studies are composed of an education of how products are designed and developed and then strategically marketed to people internationally. Students can explore methods and strategies used in the process.

Belgium, officially the Kingdom of Belgium, is a federal state in Western Europe. It is a founding member of the European Union and hosts the EU's headquarters as well as those of several other major international organisations such as NATO.

A Bachelor of Business Administration (BBA) degree is awarded to students who complete a four full-time year course study at a university. The subjects of concentration studied for this degree are related to the world of commerce and business.