Strategic marketing is an advertising tool that companies use to help them reach their target audience in a way that is original and appealing to customers. Students in the field typically learn how to help create customer loyalty and brand attachment while also increasing demand. 

Germany, officially the Federal Republic of Germany, is a federal parliamentary republic in western-central Europe. The country consists of 16 states, and its capital and largest city is Berlin.

A BSc (Bachelor of Science) is an undergraduate degree that prepares students for a career in their field of study. While the degree is often related to courses in the realm of science, students in non-science fields can also earn a BSc.