Bachelor in Marketing
Upper Iowa University
Key Information
Select location
Campus location
Fayette, USA
Languages
English
Study format
Blended, Distance learning, On-Campus
Duration
4 years
Pace
Full time
Tuition fees
USD 33,472 / per year
Application deadline
Request Info
Earliest start date
Request Info
Introduction
Why study Marketing?
Whether you are seeking careers in private or public companies, the UIU School of Business major in Marketing provides the skills to:
- Organize, lead and plan
- Conduct an analytical approach to marketing research
- Lead and communicate effectively
- Create and promote products and services
Employment of marketing managers is expected to grow 12.7% and sales managers to grow at 8.3% from 2012 – 2022 (U.S. Bureau of Labor Statistics).
Curriculum
Courses
The UIU program provides an integrated curriculum in marketing including:
- Consumer behavior
- Research
- Strategy
- Marketing communication
Marketing is offered at the following Upper Iowa University locations:
- Residential Fayette campus
- Select education centers
- Online Program
- Self-Paced Degree Program
- Select international centers
Scholarships and Funding
Scholarship Name | Requirements | Amount Per Year |
International Trustee | 3.50-4.00 GPA | $4,000 |
International Presidential | 3.00-3.49 GPA | $2,500 |
International Dean’s | 2.50-2.99 GPA | $1,000 |
International Achievement | 2.00-2.49 GPA | $500 |
International Transfer | 3.00-4.00 GPA (Transfer) | $1,500 |
International Recognition | 2.00-2.99 GPA (Transfer) | $500 |
In-State (Fayette Transfer Scholarship) | 2.0 GPA & 48 transfer credits | $5,500 |
Gallery
Career Opportunities
Obtaining a marketing degree at UIU prepares you for careers in:
- Advertising and promotion
- Fundraising
- Sales
- Marketing research analytics
Job outlook (2012-22)
- Advertising, Promotions, and Marketing Managers*
- Job outlook: 12% increase
- Wages: The median annual salary for Advertising, Promotions, and Marketing Managers was $115,750 in 2012 or $55.65 per hour.
*Taken from the Bureau of Labor Statistics
Program Tuition Fee
English Language Requirements
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