3 Bachelor Programmes in Advertising in Brazil for 2024

At ESPM, you acquire knowledge to become a transforming communication professional in all areas of this sector. Here, you get ready to understand communication in a broader, technical, marketing, technological and human way. During the course you will master marketing management, communication technologies and the application of creativity in the most different areas of market insertion, capable of questioning, innovating and transforming your work, society and your life.

The course of Advertising and Propaganda with emphasis on Marketing, has the first objective, the professional qualification of egress to work in the occupational segment of regional advertising. In this new curricular conception, it adopts an emphasis on Marketing, since this perspective, in addition to being more adequate to the current demands of the labor market, aims at more efficient absorption of egress by the business / industrial sector. The training oriented to the Marketing opens numerous possibilities of professional performance, not limiting, as prescribes the current curriculum, to the advertising agencies or vehicles of communication.

The Communication course, qualification in Advertising and Propaganda, aims to train professionals and researchers who act in a transformative way in the various contemporary communication scenarios, prepared to prepare, produce and execute advertising pieces and communication projects for the development and promotion of the image of products and services.