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Best Bachelor Programs in Marketing Management in Europe 2019/2020

A bachelor’s degree is a post-secondary degree awarded after completed 120 credits. It usually takes eight semesters to complete a Bachelor’s degree. While completing an undergraduate course, candidates have to study general courses and chose a major specific subject. A Bachelor’s degree can also be called a baccalaureate in certain countries.

Marketing management deals with the management of a business’s marketing activities and resources. An academic program in the field might explore topics such as consumer decision making, marketing principles, brand image crafting and international marketing.

Bachelor Program in Marketing Management in Europe

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7 Results inMarketing Management, Europe

bib International College

Occupations in business are popular not only because of the good career opportunities. Their diverse fields of activity make them so attractive. This is particularly true ... [+]

Occupations in business are popular not only because of the good career opportunities. Their diverse fields of activity make them so attractive. This is particularly true for the boom sectors of marketing and event management, which offer many opportunities to bring organizational and communication skills and creativity. In addition, globalization and modern information technologies open up many new job prospects.

entry requirementsFachhochschulreife (school part) or AbiturPassing the bib aptitude test (English test), duration approx. 30 minutes

degrees

Training for Manager Marketing

Manager MarketingState-certified commercial assistant, specializing in business administration... [-]
Germany Bergisch Gladbach Paderborn Bielefeld Hanover  + 1 More
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German
Full time
2 - 3 years
Campus
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Roskilde Business College

The AP Degree Programme in Marketing Management - for the student interested in International Marketing, Economics and Communication ... [+]

AP Degree in Marketing Management (AD)

The AP Degree Programme in Marketing Management - for the student interested in International Marketing, Economics and CommunicationThe AP Degree Programme in Marketing Management is aimed at both Danish and International students and has a duration of 24 months. English is the working language as all classes are taught in English. Information technology is further integrated into all classes/subjects and study activities. The programme is a study of international communication and marketing, culture, business economy, analysis and international trade that qualifies you to take on a job within marketing, export, sales, purchasing, logistics, project management, or to launch your own business.... [-]

Denmark Roskilde
September 2020
24 months
Campus
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Universidad de Leon

We train graduates capable of defining and executing marketing and market research decisions in the management of companies, organizations and institutions. ... [+]

About

We train graduates capable of defining and executing marketing and market research decisions in the management of companies, organizations and institutions.

If you are interested in learning toInvestigate national and international markets.Develop marketing strategies and actions.Know the behavior of the consumer.Use statistical and data analysis.Use online marketing applications.What we offer youMore than 60% of the teaching staff have the title of doctor, complemented by young researchers and professors of the business field.The only university degree in Marketing and Market Research in the Northwest of Spain.Joint marketing and market research training.Possibility of studying double degrees.More than 50 annual agreements of specific practices in Marketing and Market Research in national and international companies. • Modern facilities: electronic resources in the library, classrooms and study rooms for small groups, multimedia projectors and Wi-Fi connection in all classrooms.National and international mobility programs (Germany, Argentina, Australia, Belgium, Brazil, Canada, Chile, Cyprus, China, Colombia, Slovenia, United States, Finland, France, Holland, Hugría, Ireland, Italy, Japan, Latvia, Mexico, Peru, Portugal, United Kingdom, Czech Republic, Russia, Taiwan and Vietnam).Professional outingsDepartments and marketing areas.Departments and areas of market research.Entrepreneurship activitiesOnline MarketingStatistical and data analysts.Commercial and sales departments.Advertising and media agencies.Competencies... [-]
Spain León
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Spanish
Full time
4 years
Campus
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IPAM

This Bachelor’s Degree course aims at developing the essential skills for a role in marketing. ... [+]

This Bachelor’s Degree course aims at developing the essential skills for a role in marketing.

Throughout the course, students carry out projects in collaboration with companies, respond to business challenges, participate in international marketing competitions, have lessons given by companies and visit some organisations to familiarise themselves with the professional reality of a marketing manager.

During the course, cases are studied within the scope of social responsibility and sustainability.

With this degree in marketing, students also take a certification in Google Adwords, which allows them to acquire knowledge in a very important field in marketing: digital.... [-]

Portugal Lisbon Porto
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English,Portuguese
Full time
6 semesters
Campus
Online
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Vilnius Business College

To develop highly skilled professionals open to innovation, creativity and strategic thinking - those, who are able to create their own businesses, manage to adapt to cha ... [+]

Degree awarded: Professional Bachelor's degree in Business Administration. Manager Field of study: Social Sciences Duration: Full-time: 3 years, part-time - 4 years. Credits: (ECTS) 180 Course language: English, Russian, Russian/English

Application deadline: September 15, 2019 Start date: October 1, 2019

Programme objective

To develop highly skilled professionals open to innovation, creativity and strategic thinking - those, who are able to create their own businesses, manage to adapt to changing market conditions, as well as working in a team, who know the importance of communication and are able to use the latest information and communication technologies.

What you will be taught ... [-]
Lithuania Vilnius
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English,Russian
Full time
3 years
Campus
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VIA University College

The bachelor programme in Branding and Marketing Management within Fashion and Furniture is a 3½-year full-time programme taught in English structured as an AP degree and ... [+]

Brief Introduction

The bachelor programme in Branding and Marketing Management within Fashion and Furniture is a 3½-year full-time programme taught in English structured as an AP degree and a BA top-up.

You will learn about the changing nature of the market, and how to give a brand a commercial dimension and ensure that the target group cannot avoid hearing about it. You learn to employ different marketing channels – from homepages to outdoor commercials – and how the respective channels help the brand achieve the right position in the market.

The teaching includes a combination of cases and true-to-life issues related to fashion and lifestyle companies.

You will also acquire competencies in order to supervise and develop brands in an independent manner. Working out suggested solutions and implementing them in practice, both visually and communicatively, will also be one of your major qualifications. You will be able to establish the right position for the brand and see to it that new concepts fall in line with the values of the brand.... [-]

Denmark Herning
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English
Full time
7 semesters
Campus
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VIA University College

3½-year Bachelor programme taught in English prepares students for jobs in sales and marketing worldwide. ... [+]

Brief Introduction

The Bachelor Programme of International Sales and Marketing Management is a seven-semester programme taught in English. The programme is based on applied science and provides you with a combination of subjects in the fields of business, economics, organization and management, communication, culture, and business law with a major focus on international marketing and sales. The programme combines theory with practice through project work and case studies from a broad range of companies. Furthermore, the programme includes 2 separate business placement periods of 12 weeks each. The aim of the placement periods is to equip you with experience of work within a business environment and to give you the opportunity to focus in depth upon real-life business problems and issues. The programme takes place at Campus Horsens.... [-]

Denmark Horsens
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English
Full time
3.5 years
Campus
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