8 Bachelor Programmes in Marketing Studies in Australia for 2024

Marketing is the activities, institutions, and processes for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value to consumers, clients, and society.

Avondale’s marketing program will allow you to understand and utilize the various tools and frameworks used to develop effective advertising strategies.

The new concentration in Marketing Methods extends underlying principles taught in marketing major courses, emphasizing different strategies and tactics necessary to effectively conduct marketing

Through a systematic study, students will appreciate the importance of public relations to the effective internal and external communication of organizations, develop writing skills for different audiences, become familiar with new media tools for public relations practitioners, and understand international and intercultural contexts public relations practice.

The Bachelor of Business is designed to prepare graduates for entering the workforce in entry-level positions in the professions of accounting, management, marketing, digital marketing, and beyond.

A Bachelor of Business in Marketing provides graduates with the skills to engage and influence customers, develop brand loyalty programs and execute strategic campaigns.

Learn the latest tools of brand development, digital strategy and campaign management. Acquire real skills in market research, content planning and digital disruption by creating bespoke marketing plans as part of your degree. Deliver real results.

Public relations (PR) is about managing information between private and public spaces between organizations and stakeholders, individuals and the public, or a combination of these.