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Best Undergraduate Studies in Marketing Studies in Europe 2019/2020

A bachelor's degree is awarded at the successful completion of an undergraduate academic program. It is often the first degree a student received in his or her academic career. It typically takes four years of full-time study to earn a bachelor’s degree.

Marketing and communication training is essential to create an advertising campaign that will publicize products and services in the marketplace. Students in these courses learn how to create advertisements for television, radio, digital media, and print campaigns.

There are more than four thousand higher education organizations in Europe, from leading research institutions to small, teaching-focused universities. Europe itself is not as much different than other continents, reaching from the Arctic Circle to the coast of Africa.

Bachelor's Degree in Marketing Studies in Europe

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45 Results inMarketing Studies, Europe

Haute Ecole Libre De Bruxelles Ilya Prigogine À Bruxelles

Interface between the management and the internal and external public, the public relations manager is responsible for managing the image of his organization by establish ... [+]

Communication techniques at the heart of the economic world and the media

Interface between the management and the internal and external public, the public relations manager is responsible for managing the image of his organization by establishing and designing:

A communication plan and using in a relevant way the communication tools adapted to target audiences. A media plan in line with the company's strategy, and managing press relations , social networks , web and audiovisual information. Events tailored to the needs of the organization, plan tasks, manage teams, control the budget.

The knowledge of the professional environment and the perception of its socio-economic environment are essential elements to carry out its mission.... [-]

Belgium Brussels
September 2020
French
Full time
6 semesters
Campus
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Burgundy School of Business

The program leads to a Bachelor’s degree fully recognized by the French Ministry of Education. This internationally oriented program allows students to acquire knowledge ... [+]

Bachelor in Marketing & Business

By integrating BSB'sBachelor Marketing&Business, you choose a double AACSB and EQUIS accredited school and a 3-year diploma:

Recognized in France and worldwide Accredited by French Ministry of Education Top 6 Best Bachelors in France (L'Etudiant 2018) Giving access to the Master degree or directly to the job market.

Our differences:

In 3 years, our Bachelor programmes offer you a generalist training in marketing, communication, management, law, finance and global business. Internationally oriented, our Bachelor can be followed 100% in French or 100% in English. It also offers a great opening to the job market, with a maximum of 13 months working placement periods.... [-]

France Dijon Lyon
September 2020
English,French
Full time
3 years
Campus
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Budapest Metropolitan University

Marketing is essential in every aspect of life – we are surrounded by brands which influence our decisions, and in certain situations, we can only succeed if we learn how ... [+]

Marketing is essential in every aspect of life – we are surrounded by brands which influence our decisions, and in certain situations, we can only succeed if we learn how to sell our personal brand.Commerce and Marketing provides fundamental business and economic knowledge that offers an unrivalled range of potential directions of career and further training. Students can develop their skills during practical trainings in groups with the guidance of recognized industry experts through tasks provided by leading companies. The areas of marketing, PR, advertising and communication are all open highways for our graduates

THE PROGRAM IS DESIGNED FOR INDIVIDUALS WHO:

Has strong verbal and written communication skills, you are vigilantly observant and up-to-date on what is happening in the world of business, and interested in the concept and operation of commerce and marketing.... [-]

Hungary Budapest
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English
Full time
7 semesters
Campus
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Fontys University of Applied Sciences

Marketing Management is a broad 4-year bachelor programme. It prepares you to react to the needs of customers in an international environment by offering subjects such as ... [+]

Course description

Marketing Management is a broad 4-year bachelor programme. It prepares you to react to the needs of customers in an international environment by offering subjects such as market research, marketing law, consumer behaviour and e-marketing. You will also found your own company in a project called Mini Company. In this project you will work in various positions in a real company. A good marketer is a great networker. That’s why you will do a lot of group assignments during the course. In the end, it’s about your qualities, so you will be tested individually in exams. As a Marketing Management student, you will gradually transform into a marketing expert with experience in working in an international environment. The study programme includes two internships which you can complete in the Netherlands or abroad. You will gain further international experience on our campus where you will meet lots of students from over 50 countries!... [-]

Netherlands Venlo
February 2020
English,German
Full time
48 months
Campus
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Willem de Kooning Academy

Willem de Kooning Academy is the only art academy in The Netherlands that has a major in Advertising. WdKA will teach you to be an all-rounder with a strong conceptual tw ... [+]

Willem de Kooning Academy is the only art academy in the Netherlands that offers a major in Advertising.

Fancy a career in advertising & creative thinking? Choose the Willem de Kooning Academy in Rotterdam! Our students, tutors and alumni regularly hit the limelight by winning international awards and nominations. You will learn to become an all-around advertising or conceptual creative, the linchpin between interdisciplinary creatives and clients. You have a strong vision, passion and drive, and are always on the ball with the latest news, art, brands, and trends. You have a flair for communication and media strategies and a knowledge of creative, technical possibilities.

... [-]
Netherlands Rotterdam
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English
Full time
Campus
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London School of Design and Marketing (PT)

In a globalized world with enormous competitiveness, companies need to differentiate themselves and acquire specialized human resources. This increases the demand for hig ... [+]

We are an online teaching institution available in 3 languages ​​(English, Spanish and Portuguese) based in London but with online courses accessible worldwide.

Why the Degree in Marketing?

In a global era and with enormous competitiveness, companies need to differentiate themselves and acquire specialized human resources. This need increases the demand for highly qualified professionals with advanced marketing skills, strong problem solving skills, and strategic and creative thinking.

The degree in Marketing from the London School of Design and Marketing will be a significant step in your career, giving you three main tools:... [-]

United Kingdom London
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Portuguese,Spanish,English,Portuguese (Brazil)
Full time
30 months
Online
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University of New York in Prague (UNYP)

This three-year study program leads to the award of a European bachelor’s degree (bakalář, Bc.) awarded by UNYP and accredited by the American International Accreditation ... [+]

Reach the right audiences with a degree in Business Administration – Marketing

This three-year study program leads to the award of a European bachelor’s degree (bakalář, Bc.) awarded by UNYP and accredited by the American International Accreditation Council for Business Education (IACBE), and the Czech Ministry of Education, Youth and Sports.

This concentration in marketing prepares students for their professional careers by offering several specialized courses in the last two semesters (the last year) of their study at UNYP. The courses are taught by skilled and experienced lecturers with proven expertise and credentials in corporate marketing and sales.

Course Content ... [-]
Czech Republic Prague
September 2020
English
Full time
3 years
Campus
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VIA University College

The bachelor programme in Branding and Marketing Management within Fashion and Furniture is a 3½-year full-time programme taught in English structured as an AP degree and ... [+]

Brief Introduction

The bachelor programme in Branding and Marketing Management within Fashion and Furniture is a 3½-year full-time programme taught in English structured as an AP degree and a BA top-up.

You will learn about the changing nature of the market, and how to give a brand a commercial dimension and ensure that the target group cannot avoid hearing about it. You learn to employ different marketing channels – from homepages to outdoor commercials – and how the respective channels help the brand achieve the right position in the market.

The teaching includes a combination of cases and true-to-life issues related to fashion and lifestyle companies.

You will also acquire competencies in order to supervise and develop brands in an independent manner. Working out suggested solutions and implementing them in practice, both visually and communicatively, will also be one of your major qualifications. You will be able to establish the right position for the brand and see to it that new concepts fall in line with the values of the brand.... [-]

Denmark Herning
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English
Full time
7 semesters
Campus
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Harbour Space

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge ... [+]

The Bachelor's programme in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will be a daily witness of the latest innovations from Google, Microsoft, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]

Spain Barcelona
Open Enrolment
English
Full time
3 years
Campus
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Universidad CEU - Cardenal Herrera

General skills: leadership and decision-making; capacity for creativity and problem solving; organizational skills and planning; Capacity for analysis and synthesis... ... [+]

OFFICIAL TITLE: Degree in Advertising and Public Relations

DURATION / ECTS: 4 years / 240 ECTS

SEATS / CAMPUS: 75 / Moncada - Alfara

IMPARTIDO EN: Spanish

LEARNING OUTCOMES

General competences

CG1. Leadership and decision making. CG2. Capacity for creativity and problem solving. CG3. Capacity for organization and planning. CG4. Capacity for analysis and synthesis. CG5. Oral and written communication. CG6. Ability to manage information. CG7. Computer skills related to field of study. CG8. Ethical commitment. CG9. Ability to work in interdisciplinary teams. CG10. Skills in interpersonal relationships. CG11. Critical thinking skills. CG12. Recognition of diversity and multiculturalism. CG13. Motivation to quality. CG14. Adaptability to new situations. CG15. Development capacity criterion. CG16. Capacity for independent learning. CG17. Capacity of initiative and entrepreneurship. ... [-]
Spain Valencia
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Spanish
Full time
4 years
Campus
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University College of Northern Denmark

Are you passionate about the international trade on a superior level?

Do you also want to gain knowledge and competencies that will enable you to professionally and inde ... [+]

Are you passionate about international trade on a superior level? Do you also want to gain knowledge and competencies that will enable you to professionally and independently handle job functions related to international business efforts in the markets? Then read on!

A Professional Bachelor Degree in International Sales & Marketingwill give you just these opportunities as well as detailed insight into and understanding of the internal and external factors that influence trade in Danish and foreign settings.

About the programme

The Professional Bachelor Degree programme in International Sales & Marketing Management is a top-up programme designed for graduates of the AP Degree programme in Marketing Management focusing on the following fields:... [-]

Denmark Aalborg
September 2020
English
Full time
3 semesters
Campus
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Vilnius Business College

To develop highly skilled professionals open to innovation, creativity and strategic thinking - those, who are able to create their own businesses, manage to adapt to cha ... [+]

Degree awarded: Professional Bachelor's degree in Business Administration. Manager Field of study: Social Sciences Duration: Full-time: 3 years, part-time - 4 years. Credits: (ECTS) 180 Course language: English, Russian, Russian/English

Application deadline: September 15, 2019 Start date: October 1, 2019

Programme objective

To develop highly skilled professionals open to innovation, creativity and strategic thinking - those, who are able to create their own businesses, manage to adapt to changing market conditions, as well as working in a team, who know the importance of communication and are able to use the latest information and communication technologies.

What you will be taught ... [-]
Lithuania Vilnius
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English,Russian
Full time
3 years
Campus
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University of Applied Sciences Upper Austria

Are you interested in the cross-cultural challenges created by the globalization of the world economy? Are you interested in working in the export sector or would you ev ... [+]

Bachelor in Global Sales and Marketing

Are you interested in the cross-cultural challenges created by the globalization of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years?

Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery, and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel – and that expertise is what the cutting-edge degree programme "Global Sales and Marketing" (G.S.M.) is all about.

The "cross-cultural management and emerging markets center" is dealing with research projects concerning cross-cultural management.... [-]

Austria Steyr
October 2019
English,German
Full time
6 semesters
Campus
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Schellhammer Business School

The Level 4 modules and assignments carry 120 credits and are equivalent to the first year of a University Degree whilst Level 5 modules and assignments carry a further 1 ... [+]

Overview

The Level 4 modules and assignments carry 120 credits and are equivalent to the first year of a University Degree whilst Level 5 modules and assignments carry a further 120 credits and are equivalent to the second year of a University Degree.

You have the option to transfer on campus to Schellhammer Business School or a UK university onto year two and/or three once the Undergraduate Level 4 (Sales and Marketing) and Level 5 (Extended Diploma in Management) are respectively completed. A variety of distance learning options also exist.

Each module consists of approximately 40 guided learning hours of material with an additional 30-50 hours of optional learning material. These materials comprise recommended exercises, recommended readings and internet resources.... [-]

Spain Marbella
September 2020
English
Full time
3 years
Online
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Mykolas Romeris University

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background ... [+]

The purpose of this study programme is to develop communication and digital marketing competencies and prepare for a successful career. It requires theoretical background, knowledge of the organization's environments and context, the specific knowledge of various platforms and practical knowledge through the use of tools and techniques for content marketing.

Program Structure

During the first year, students will acquire the basics of communication, public relations, digital marketing, creative industries and e-business, as well as general university subjects and foreign languages. Students will be able to apply the fundamental theoretical and practical knowledge of digital marketing and communication, develop the subject matter competences relevant for further activities in different sectors. ... [-]

Lithuania Vilnius
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English
Full time
3 years
Campus
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