Search Undergraduate Studies in Marketing Studies in Ireland
A bachelor's degree is an undergraduate degree that is offered by universities and colleges when students complete a program of study. Most bachelor courses last three or four years with some lasting up to seven years.
The Bachelor’s degree in Marketing will provide the knowledge concerned with the development and promotion of a product. Students will be able to understand consumer behaviour, market research, pricing and distribution of products and more. Graduates will be able to hold positions in any industry that seeks to create and advertise products.
The main objectives of this marketing degree is the provision of a comprehensive educational framework covering the requirements and operation of all aspects
The main objectives of this marketing degree is the provision of a comprehensive educational framework covering the requirements and operation of all aspects of the marketing and sales functions in business organizations, and the major changes taking place in their theory and practice. The marketing function, in particular, has been the subject of significant change in recent years through various developments, for instance, the growth of viral marketing, social networking, and related developments. An important aim of this programme is to provide for students a solid foundation of knowledge and skills to enable them to become effective marketing professionals in this changing environment....