Learn the key areas of business and develop relevant, highly sought-after management skills for a wide range of international careers. We’ll offer you a hands-on environment, playing an active role in your own learning of real-world business and enhancing your creativity alongside professors who have developed unique teaching experiences with the ESSCA Institute of Advanced Pedagogy.

The Sino-British College, USST was formed through the partnership of 1 Chinese university with 9 UK Partner universities from The Northern Consortium of the United Kingdom (NCUK).

Learn the key areas of business and develop relevant, highly sought-after management skills for a wide range of international careers. We’ll offer you a hands-on environment, playing an active role in your learning of real-world business and enhancing your creativity alongside professors who have developed unique teaching experiences with the ESSCA Institute of Advanced Pedagogy.

Since September 2020, SBC and USST offer students a fantastic and unique opportunity to earn both a British bachelor degree and a Chinese bachelor degree.

Since September 2020, SBC and USST offer students a fantastic and unique opportunity to earn both a British bachelor degree and a Chinese bachelor degree.

This major adheres to the school-running philosophy of "business-based schools, application-oriented", relying on regional economic development, and training applied financial talents with innovative capabilities, composite backgrounds and international perspectives who serve reform and opening up and socialist modernization. Through a solid foundation, high skills, and multi-path training, students will have both solid professional knowledge, deep humanistic literacy and high standards of ethics, possess relevant qualifications for financial practice, and be able to invest in various financial institutions, enterprises and institutions Financial affairs and applied research work such as decision analysis and wealth management.

This major trains to meet the needs of the modern market economy, possess humanistic spirit, scientific literacy and integrity, possess knowledge and abilities in economics, management, law and accounting, and be able to engage in accounting practice and teaching management in for-profit and non-profit organizations Innovative, applied, compound, and international outstanding accountants who work in such areas.

Core courses including research on the market economy with Chinese characteristics, international public law, international private law, international economic law, international trade law, international financial law, maritime law and WTO issues, etc. International corporation management: Core courses including research on the market economy with Chinese characteristics, business administration, accounting and corporate finance, marketing, and human resources, etc

Academic theories combined with curriculum relating to Chinese economy & culture, lecture forums, internships, etc; aiming to create professional practice-oriented business talents with a global vision in business circles.

Adding a vital element of business understanding to technical competence and creative flair, this digital media course explores web and rich internet application development, animation, three-dimensional modeling, and video production. You acquire a broad range of cross-disciplinary skills that will make you an attractive candidate for current and emerging web and multimedia technology roles. You'll embrace a combination of creative and technical disciplines that will enable you to work and develop a career in the fast-growing and highly competitive digital media sector. The course is taught by an experienced team of academics and practitioners who offer not only academic expertise but also current industry relevance, practice, and business acumen.

This major cultivates the ability to systematically master professional knowledge in corporate financial management, has strong practical ability, is familiar with international rules and practices of management accounting, has good professional ethics, and can be engaged in financial management and management accounting in for-profit and non-profit organizations. Become an outstanding financial planner talent with innovative, applied, compound and international vision.

The TourismManagement Program with specialization in tourism services management and international tour guides has eight full-time faculty members, with three professors and two associate professors. The Program has an internship studio and a simulated travel services company named Hera, which is run independently by the students. In addition to classroom lectures, the Program provides students with opportunities for on-site learning and global travel promotion training. IT-based information management systems for travel agencies and hotels are being introduced to the Program. The student exchange program in partnership with the University of Central Lancashire (UClan) in Britain allows students to have an enriching international learning experience. Faculty members also involve students in their research projects based on students' specific academic interests to advance their research skills and broaden their horizons. The students have received many prizes, awards, and honors, such as the Grand Prize in the National EnglishContest and the Third Prize in the Challenge Cup of the NationalEntrepreneurial Design Competition contested by university students nationwide. The Program strives to become a preeminent think tank providing expert policy advice to tourism authorities in Shanghai and beyond. Graduates from the Tourism Management Program have good employment prospects, and some choose to further their studies in domestic and overseas universities, for example, in 2011, many students have admitted to master's programs in renowned universities such as BeijingUniversity, Fudan University, Shanghai University of Finance andEconomics, University of Central Lancashire, and Swiss HotelManagement School.

This course will enable you to realize your potential as a creative practitioner and a problem-solving designer. You'll gain professional knowledge of design, brand identity and advertising, user experience, motion graphics, expressive design, and web design. You're taught in studios and workshops developing live briefs. We offer studio visits, professional portfolio advice, and one-to-one tutorials. We aim to provide you with a varied and professionally designed learning experience using state-of-the-art facilities. Many of our graduates are now working with leading design groups and advertising companies.

This program focuses on the latest theory and experience of international management and provides a large number of case studies on well-known international enterprises. The graduates from this major are able to adapt to the requirements of marketing, customer management, business development, public relations, operation management, and other positions, and grow rapidly in management positions through the strong communication ability with other business sectors.

The Contemporary China Studies Programme consists of three parts: Academic courses, a language course and an internship.